[Anti-marketing is deliberately focusing about what is confusing, frustrating, or dysfunctional, as a way to stimulate public conversation without success bias.]

[Patrons often see themselves as funding future work moreso than paying for past work.]

[Each of these four motivations were expressed by at least 10% of respondents: feeling on the edge of something new; participating in the crowdfunding experiment; being inspired by seeing the work up close.]